Viewing entries tagged with 'LinkedIn'

9 Essential Ways LinkedIn Improves My Business

Posted by Sarah Mitchell on 16 June 2010 | 5 Comments

Tags: , , ,

Are you getting the most of LinkedIn? I’m always surprised when I hear people say they need to think about opening an account on LinkedIn. I understand the reservations professional people have about creating a social media persona. When it comes to LinkedIn, the benefits far outweigh the perceived risk associated with many online tools.

5 comments | Read the full post

Social Media: The Good News for Small Business

Posted by Sarah Mitchell on 26 April 2010 | 4 Comments

Tags: , , , ,

Do you have a social media marketing plan? If you’re a small business or sole trader, a recent report says social media marketing is delivering substantial benefit impacting the profitability of the company. As a social media practitioner, I wasn’t surprised. (NOTE: I did not say I was a social media “expert”) What did surprise me was the significant increase in positive results in the past year.

4 comments | Read the full post

6 Reasons For Refusing LinkedIn Invitations

Posted by Sarah Mitchell on 7 March 2010 | 30 Comments

Tags: , ,

Have you experienced an increase in LinkedIn traffic? I’ve been hit with a spate of “join my network” invitations lately. Frankly, I don’t like it. While LinkedIn is a social media tool, it’s not designed for open networking. Mostly, I don’t know the people contacting me. Depending on my mood, I’ll just click on the “I don’t know this person” button. More often, I’ll write to the sender explaining my reasons for refusing the invitation. Last week I got a snide reply back accusing me of not understanding how to network. I think it’s time to explain my position on LinkedIn more clearly.

30 comments | Read the full post

BRIEF - 1Thing To Review Before 2010

Posted by Sarah Mitchell on 23 December 2009 | 5 Comments

Tags: , ,

Have you noticed there are only 3 kinds of blog posts this week?

  • Top 10 lists for 2009
  • Top 10 Predictions for 2010 lists
  • 3 Things to Do Before the New Year

Since this is a BRIEF post, I’m not making a list. Instead, here's one recommendation based on something I discovered in my own business this week.

5 comments | Read the full post