Viewing entries tagged with 'branding'
But What Does a Copywriter Do? Part 1
I recently had new business cards designed as part of a re-branding exercise. I’ve been eagerly handing them out, not just to business associates but to friends and family too. The question I’ve been asked most frequently is “What does a copywriter do?” I have to confess it’s not just family members that have been wondering how I spend my time.
Rebranding: Coming Out
Many people reading this post will know that I’ve recently gone through a rebranding exercise. I’ve shouted it from LinkedIn and Twitter. I’ve mentioned it to my friends. I’ve emailed nearly everyone in my address book. I suspect I’ve been obnoxious about the whole thing even though no one has mentioned it.
